Real Talk: What I Really Thought About Too Faced Born This Way Powder Foundation

It’s not often that I write solely on one product, but I felt this was warranted. Too Faced launched their Born This way line last year and the beauty community had nothing but rave reviews. The shade range was inclusive, the coverage was flawless, and it made you look like an Instagram filter in real life. So, when they announced that they were launching a powder foundation last month I was intrigued.

BTW Powder Foundation, $37

I’ve never used anything by Too Faced so this was not only a review of the product but a first impression of the brand as well. I can always use a powder foundation because it’s so easy to use every day. So, I took myself to Sephora, shade matched to the color Cocoa, and was on my way. Let me start by saying the swatch disappeared into my skin so that in itself was promising. 

I tried the foundation on my bare natural skin to really see what I was working with. The foundation is listed as medium coverage with a natural finish. I would say this is more like light to sheer coverage. I have hyperpigmentation and although I’m never trying to completely hide it, I do want to make it appear better. I created more like a shadow on my skin. The product also come with a dual sided sponge for easy application on the go I assume. DO NOT USE THE SPONGE. As soon as I gave it a go (I initially used a brush to apply), the foundation showed up way darker on my face. Almost like soot on my skin. Nothing about it was flattering. 

Another note, this is definitely not the product for you if you have combination or oily skin. I have combination skin and immediately after applying my skin was shiny around my nose. Which is where I tend to get oily the most. Overall, I was disappointed. I was ready to be wowed and amazed at my new everyday product. But instead I took a trip right back to Sephora to return. 

Cover image via Bustle