This Beauty Brand Has Launched The First Perfume You Can Design With

Some beauty innovations are so cutting-edge that it’s hard not to tell everyone about them. Amkiri has launched “The world’s first visual fragrance.” The unisex perfume is a skin-safe, scent infused ink that you can apply to your skin to create gorgeous designs.

via Amkiri

Founder Shoval Shavit is the creator of this perfume. Not surprisingly, she studied design in Tel Aviv and Berlin, so creativity is her specialty. Oh, and the chemist and cosmetics expert that helped her bring the idea into fruition? That’s right - her mom, Aliza. Talk about an epic mother-daughter duo!

There are two wands currently available in this line. The first is the ‘Freehand Wand ($50).” This wand has a fine tip for  free-hand creativity and designs. The second are ‘The Wand And Stencils,” which allow you to pick your design, stick the design sheet on your skin and fill the design in with the wearable fragrance.”The Wand And Stencils” makes perfume design super simple and quick.

Amkiri Stencils $60 (includes wand)

The perfume is hypoallergenic, long lasting (up to 12+ hours), water resistant, sweat resistant, vegan, cruelty-free and easy to remove.

These designs are going to be great for festival season which is upon us now! This product is also a fun way to jazz up your everyday look. You can go bold with multiple designs or subtle with a small design on your wrist, for example. Whatever you decide to do, you are guaranteed to smell lovely!

Cover image via Amkiri