'She Did That' On Netflix: Black Female Entrepreneurs' Journey To Business Success And Respect
The Netflix Documentary, She did that gave us an exclusive look into the hardwork and dedication black women project in their self made empires. They spoke of boundaries, self care, life experience and how the rest of the world views them. They explained how they continuously overcome the stigmas and fears. So basically... It was super inspirational and I almost cried a couple times. The documentary interviewed multiple African American women entrepreneurs such as Lisa Price, owner of the hair care line Carol’s Daughter and Luvvie Ajayi, an influential writer with her own social network. Each woman that was interviewed built their brand from the ground up; starting from their kitchens or just a pen and paper. What really hit home is their collective thought of doing their work for the culture. All of them at some point said in their own words that they are doing this to inspire more of those who look like them.
The women featured in “She Did That”. via Shoppe Black
The founder of entrepreneur blog for women In her Shoes, Renae Bluitt gathered the most influential names in the beauty, entertainment, and fashion industries to talk about the “the highs, the lows, and murkiness in between Black women’s entrepreneurial journeys.” I think it was really important to acknowledge the lows that come in entrepreneurship, a lot of us girl bosses do not prepare for the emotional turmoil that comes from starting from square one. The Black Female entrepreneurs all shared their struggle with self doubt, along their journey. Lisa Price mentioned in her 20 years of building the Carol’s Daughter hair care brand, there were multiple times she wanted to throw in the towel. Luvvi Ajayi now leading Ted talks, stated that she tried to go back to an office job as head of their social media and it was like “ the walls were closing in on me” she said she had to make this whole “ work for myself thing” work.
The Documentary highlighted moments of success and triumphs. It also went through the stigma that is placed on being a woman in business. Lip Bar CEO Melissa Butler, took her Lip Bar business to Shark Tank. She was presenting a holistic and vibrant approach to lipsticks. They called her a “color cockroach” and sent her on her way. Now, for me those are fighting words and I would’ve showed them who’s the real shark in the tank. However, Melissa smiled brightly with her lip lacquer and did not crack under the shade that was clearly being thrown, you can now find her Lip Bar inside of Target stores in the beauty section. * hair flip*
This netflix film fully charged my girl boss energy, it kept things real and in perspective. The glitz and glam of being your own boss is there, but it takes an iron fist to punch the self doubt, and the doubt of others. The mission of the documentary is to show that black women are really doing it out here and not only that, they are looking to bring the whole culture with them. So, she did that...and then some!
