Crushin' on the Brand: Milk Makeup Blends the Electricity of NY and LA

Milk Makeup is a new brand that is making huge waves in the industry already. Milk Makeup was born in Milk Studios in LA and NY in 2016. Mazdack Rassi, Zanna Roberts Rassi and Dianna Ruth combined their creative talents to get Milk Makeup off the ground, and straight into a deal with Sephora before they even officially launched!

The brand is able to boast about being paraben free, cruelty free and vegan. According to them, they make their beauty products for the “low-maintenance, millennial cool girls.” If you are the type of person who feels they are always on the go, then this 85-piece line is going to be your godsend. The tagline “Milk Girls Do Their Makeup Quick” knows the millennial struggle and they’re here to make your beauty routine easy!

Cooling Water

The nickname for this product is “sleep in a stick.” The Cooling Water stick will depuff your eyes when you may have not gotten the 8 hours you were intending to. The product will calm and hydrate your skin with sea water. Make this part of your Saturday morning routine and you’ll be ready to conquer the day!

Matcha Toner

Another boastable moment for Milk Makeup. This is the “world’s first solid toner.” Ingredients include witch hazel, kombucha, and matcha tea. This helps your skin to detoxify and stay protected. Oh, and this is TSA-Friendly, so take on your trips no problem!


Holographic Stick

This is Milk Makeup’s best selling products. The Holographic Stick has some delicious ingredients your skin adores like coconut oil and mango butter. Your skin is going to thank you when you are using this product. The Holographic Stick is great for all skin tones and isn’t too overpowering on your overall beauty look.

Blur + Set Matte Loose Setting Powder

If you are trying to reduce your pore size in your selfies, then you should pick up this Blur + Set Loose Setting Powder. The setting powder is “thirty-one percent lighter” than most setting powders you may be used to. You will not have to worry about cakey makeup with this incredible powder.

KUSH Clear Brow Gel

If you are going to have the perfect brows, then you are going to need the perfect brow gel. The KUSH Clear Brow Gel is going to be your eyebrow dream come true. With hemp-derived cannabis oils, you will notice your brows being hydrated and staying right where they need to be Your brows are going to feel and look super healthy after just a few uses.

Holographic Face Gloss

This beautifully versitle Holographic Face Gloss can be used on your lips, eyes and cheeks! This will give your makeup look a fun, but feminine feel with an edgy finish. This product would be great to go out dancing in your favorite clubbing dress.


Blur Spray

If you like to finish off your makeup look with a nice mist that sets it all in place, then be sure to pick up the Blur Spray. When using this product, you will notice minimize pores, fine line reduction and will prolong your makeup throughout the day. That is a win, win, win!

KUSH High Volume Mascara

It’s called KUSH High Volume Mascara for a good reason. The ingredient that conditions your lashes in this product is cannabis oil! This mascara promises thick lashes without fallout. The brush design will hug every lash without clumping. Praise the lash heavens for that!

Long Wear Gel Eyeliner

WIth hydrating avocado oil and hyaluronic acid, this eyeliner will go on your lids smoothly to create your ideal look. The liner is waterproof so no rain is going to ruin your day! The liners come in both matte and holographic, so you can match your liner to fit your mood!

Watermelon Brightening Face Mask

Give yourself a weekly spa day by picking up this Watermelon Brightening Face Mask. In just 5-10 minutes you can get your skin hydration on and be out the door! The aim is to apply the mask 2-3 times a week. Ingredients include watermelon fruit extract and swiss chard cress sprout extract to keep your skin smooth and feelin’ fine.

Cover image via Altcos








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